Swipe and you be the judge.... .
Beyoncé filed a lawsuit in 2016 for trademark infringement and unfair competition, among other things, and asked the Texas-based company, #Feyoncé
to stop manufacturing and making products immediately and pay for all legal fees. Recently, #Beyoncé
voluntarily dropped the case.
In the original complaint, Beyoncé’s lawyers argued even the Feyoncé lettering was in a similar font style to Beyoncé’s trademark. “A misspelling of ‘fiancé’ intended to call to mind Beyoncé and her famous song,” the 2016 court documents stated.
But a judge ruled in favor of Feyoncé last September, citing a previous Tommy Hilfiger licensing case which said if the purpose of a slogan is to convey a clear joke, then uncertainty over a connection is unlikely. “The marks are certainly extremely similar in text, font and pronunciation,” the court’s opinion read. “The difference between the two is the first letter…By replacing the ‘B’ with an ‘F,’ defendants have created a mark that sounds like ‘fiancé,’ i.e., a person who is engaged to be married. As a result, FEY ONCE is a play on words.” .
There seem to be new development which appears to be some kind of settlement, although the details are unknown. In court documents, Beyoncé’s lawyers said they met with representatives for Feyoncé in November and December of last year to discuss a possible resolution. ~ wwd.com
#fesummit #merchandising #trademark #beehive #musicnews